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Stocks Tumble on Weak Chinese Data

Global stock markets tumbled after weak manufacturing data in China fueled investors’ worries about the world’s second-largest economy.

Migrants Protest as Hungary Closes Main Station to Northern Europe

Hungarian authorities cleared hundreds of migrants from the country’s main international railway station where they were waiting to board trains to Austria and Germany, prompting protests.

Greek Polls Suggest Tough Election Test for Tsipras

Opinion polls show support for Greece’s left-wing Syriza party and its leader, Alexis Tsipras, crumbling. But Syriza retains a lead over its opponents and the Sept. 20 election could be tight.

Pope Makes Abortion Easier to Forgive in Year of Mercy

Pope Francis will make it easier for women to be forgiven for abortion during a jubilee “year of mercy” starting Dec. 8.

Russia Puts Off Data Showdown With Technology Firms

Facebook, Google and Twitter are among the U.S. companies that are getting more time to comply with a new law requiring Russian data centers.

Largest Batch of Clinton Emails Released

Newly released emails from Hillary Clinton show that former Clinton White House aide Sidney Blumenthal remained a political confidant and correspondent throughout her time as secretary of state. 313

China’s Economic Woes Echo Across Asia

Evidence gathered pace on Tuesday that China’s economic slowdown is rippling across Asia, including a startling plunge in South Korean exports and softening manufacturing in Malaysia and Vietnam.

Whirlpool Mulls Rival Bid for Oven-Maker AGA

Whirlpool has approached AGA Rangemaster, the iconic British maker of cast-iron ovens, over a possible cash bid, turning up the heat on Middleby Corp. which agreed in July to buy AGA for $198 million.

LVMH Appoints Key Apple Executive

LVMH Moët Hennessy Louis Vuitton has recruited Ian Rogers, a key executive from Apple, to spearhead the expansion of the luxury goods giant’s online retailing presence.

Iran Deal Could Open Door to Gulf Businesses

While executives in the Gulf see opportunities, the region’s governments remain at loggerheads on other issues.

In a World Awash with Gas, Why Finding More is Good for Eni

Italy’s Eni has found a big gas field in Egypt. That highlights its strengths as the company also gets its financial house in order.

Valeant Strikes Psoriasis-Drug Pact With AstraZeneca

Canada’s Valeant Pharmaceuticals has struck a deal with AstraZeneca of the U.K. to develop and sell psoriasis treatment brodalumab.

Samsung Takes Smartwatch Fight to Apple

Samsung plans to unveil a new smartwatch, as the company attempts to prove that it can outshine Apple on design in a nascent product category.

Startups Put Data in Farmers’ Hands

Farmers and startups like Farmobile and Granular are starting to compete with agribusiness giants over the newest commodity being harvested on U.S. farms: data.

Google, Sanofi Team Up on Diabetes Research

The Internet company said its health-care research unit plans to work with European pharmaceutical major Sanofi on new ways to monitor and treat the condition.

Apple and Cisco Unveil a Business Partnership

Apple and Cisco Systems are teaming up to help bring more iPhones and iPads to business users.

Former Alabama Governor George Wallace ran as a third-party candidate in the 1968 presidential election and won five states.

Sanders, Trump et al: Partying Like It’s 1968

Strange happenings are afoot in the 2016 presidential cycle, ones that draw parallels with 1968, when a disruptive race so shook up the political system that we’re still feeling its aftershocks today, Gerald F. Seib writes. 324

Ukrainian National Guard Officer Killed, Dozens Injured in Protest Blast

One member of Ukraine’s National Guard was killed and at least 69 others were injured outside the country’s parliament, as fighting broke out between protesters and law-enforcement officers.

White House Readying Sanctions Plan Against Chinese Firms for Cybertheft

The White House is preparing a menu of sanctions against Chinese state-owned enterprises and private companies that officials believe benefited from the cybertheft of U.S. corporate secrets.

Main Suspect in Bangkok Bombing Arrested

Thailand’s prime minister said security forces arrested a man whom they believe to be the primary suspect in the bombing of a shrine in Bangkok last month.

Market

Service Providers See Gold in Shares of Startups

Branding firm Red Antler is among vendors that are looking to profit on the soaring valuations of young startups by taking payment in stock instead of cash.

Sports

Soccer

FIFA May Weaken Its Executive Committee

The executive committee of FIFA, soccer’s world governing body, will be the first target of major reforms when the organization meets in Zurich next month.

Sports

At the U.S. Open, Djokovic Struggles to Close

Novak Djokovic—the best and most consistent tennis player in the world for five years now—has only won U.S. Open one time in his career.

Video

Ukraine Protest Blast Kills Officer, Injures Dozens

0:45

Body Count Rises in Migrant Effort to Reach Europe

1:38

Lebanese ‘Stink’ Protest Turns Toward Politicians

2:11

What to Watch for After Skin Cancer

Skin cancer is afflicting more people, and research shows patients who have had non-melanoma skin cancers are at increased risk of recurrence.

IMAGE 1 of 12

Video Music Awards 2015

Kanye West gave a long rant at the MTV Video Music Awards as he apologized to Taylor Swift for taking her microphone in 2009. Swift presented West with the Michael Jackson Video Vanguard Award. Earlier, she and Nicki Minaj buried their beef by joining forces onstage.

WSJ Blogs

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WSJ Tech
Wie das Netz die Wirtschaft verändert

Warum Twitter Bluefin kauft – und warum sich Bluefin kaufen lässt

Laut einem Bericht des Business Insider will Twitter die Firma Bluefin Labs übernehmen. Bluefin wurde 2008 gegründet und hat sich seither auf die Analyse sozialer Netzwerke und dort im Speziellen auf das soziale Fernsehen spezialisiert.

Soweit ich weiß, ist der Deal noch nicht in trockenen Tüchern. Auch wenn der Business Insider anders berichtet. Allerdings dürfte es nicht mehr lange dauern. Es ist davon auszugehen, dass Twitter mehr als 70 Millionen US-Dollar für die Firma aus Boston auf den Tisch legt. Bluefin hat in seiner vierjährigen Unternehmensgeschichte bisher 20,5 Millionen Dollar über Finanzierungsrunden einnehmen können. Darum dürften zumindest einige der Investoren – zu denen neben Softbank auch Time Warner gehört – eine ordentliche Rendite einstreichen.

Twitter will sich mit der Übernahme sowohl das Personal als auch die Technologie von Bluefin sichern. Die Firmenzentrale von Bluefin in Boston wird in Zukunft vermutlich ein Außenposten des Kurznachrichtendienstes werden.

Es war nicht der Plan des Bluefin-Managements die Firma so früh und zu diesem Preis zu verkaufen. Vielmehr wollte das Unternehmen zu einem ernsthaften Konkurrenten der Marktforscher von Nielsen wachsen. Mit sozialen Analysen wollte es Programmchefs und Marktforschern zeigen, was die Menschen über die zahlreichen Formate sagten, die sie gerade im Fernsehen schauten. Es gab Überlegungen, diese Analysen langfristig noch auszubauen.

Eingeweihte berichten, dass Bluefin Probleme damit hatte, seine Dienste an große Firmen zu verkaufen. Ein Verkauf zum jetzigen Zeitpunkt ergibt darum durchaus Sinn. Und für Twitter lohnt sich die Übernahme so oder so. Mit dem Know-how von Bluefin kann das Unternehmen seine Forschungstätigkeit weiter stärken. Und das ist nötig, wenn der Kurznachrichtendienst die großen Umsatz- und Gewinnerwartungen erfüllen will.

Twitter hatte erklärt, im vergangenen Jahr Erlöse von 350 Millionen erzielen zu wollen. In diesem Jahr soll es bereits eine Milliarde sein. Zwar verkauft das Unternehmen schon jetzt eine Menge Werbung über die Plattform. Doch es befindet sich in einer ähnliche Lage wie Facebook vor ein paar Jahren: Werbekunden sind bereit, für Produktplatzierungen zu zahlen. Schließlich nutzen viele Millionen Menschen den Dienst, also erscheint er interessant. Doch sie wissen noch nicht so recht, was am Ende für sie herausspringt.

Darum wird es zumindest zum Teil Aufgabe von Bluefin sein, nach der Übernahme durch Twitter genau diese Deals mit potenziellen Werbekunden unter Dach und Fach zu bringen.  Bluefin muss dafür sorgen, dass sowohl die Programmanbieter, aber auch die Marketingabteilungen den Wert des sozialen Netzwerkes erkennen und nicht nur einmal, sondern immer wieder investieren.

Man kann sich das ganze wie bei großen Fernsehanstalten vorstellen. Dort gibt es bereits große Marktforschungsteams. Allerdings verfügen diese über langjährige Erfahrungen. Sie werden darum von den Programmchefs im Zweifel noch bevorzugt. Das ist für Twitter ein Problem.

Allerdings ruhen sich die großen Anbieter längst nicht auf ihren Lorbeeren aus. Nielsen hat im vergangenen Jahr SocialGuide übernommen, eine kleine Firma für soziale Analysen. Und im Dezember verkündeten Twitter und Nielsen eine strategische Partnerschaft. Es dürfte also interessant werden, was in Zukunft noch so passiert.

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Über WSJ Tech

  • Apps, Crowdfunding, Cloud Computing – neue Technologien werfen die Regeln der Weltwirtschaft um. WSJ Tech erklärt technologische Trends, stellt interessante Entwicklungen vor und analysiert die wichtigsten Trends der IT-Wirtschaft.

    Die Autoren:

    Stephan DörnerStephan Dörner
    Jörgen CamrathJörgen Camrath
The Wall Street Journal & Breaking News, Business, Financial and Economic News, World News and Video
Search

Stocks Tumble on Weak Chinese Data

Global stock markets tumbled after weak manufacturing data in China fueled investors’ worries about the world’s second-largest economy.

Migrants Protest as Hungary Closes Main Station to Northern Europe

Hungarian authorities cleared hundreds of migrants from the country’s main international railway station where they were waiting to board trains to Austria and Germany, prompting protests.

Greek Polls Suggest Tough Election Test for Tsipras

Opinion polls show support for Greece’s left-wing Syriza party and its leader, Alexis Tsipras, crumbling. But Syriza retains a lead over its opponents and the Sept. 20 election could be tight.

Pope Makes Abortion Easier to Forgive in Year of Mercy

Pope Francis will make it easier for women to be forgiven for abortion during a jubilee “year of mercy” starting Dec. 8.

Russia Puts Off Data Showdown With Technology Firms

Facebook, Google and Twitter are among the U.S. companies that are getting more time to comply with a new law requiring Russian data centers.

Largest Batch of Clinton Emails Released

Newly released emails from Hillary Clinton show that former Clinton White House aide Sidney Blumenthal remained a political confidant and correspondent throughout her time as secretary of state. 313

China’s Economic Woes Echo Across Asia

Evidence gathered pace on Tuesday that China’s economic slowdown is rippling across Asia, including a startling plunge in South Korean exports and softening manufacturing in Malaysia and Vietnam.

Whirlpool Mulls Rival Bid for Oven-Maker AGA

Whirlpool has approached AGA Rangemaster, the iconic British maker of cast-iron ovens, over a possible cash bid, turning up the heat on Middleby Corp. which agreed in July to buy AGA for $198 million.

LVMH Appoints Key Apple Executive

LVMH Moët Hennessy Louis Vuitton has recruited Ian Rogers, a key executive from Apple, to spearhead the expansion of the luxury goods giant’s online retailing presence.

Iran Deal Could Open Door to Gulf Businesses

While executives in the Gulf see opportunities, the region’s governments remain at loggerheads on other issues.

In a World Awash with Gas, Why Finding More is Good for Eni

Italy’s Eni has found a big gas field in Egypt. That highlights its strengths as the company also gets its financial house in order.

Valeant Strikes Psoriasis-Drug Pact With AstraZeneca

Canada’s Valeant Pharmaceuticals has struck a deal with AstraZeneca of the U.K. to develop and sell psoriasis treatment brodalumab.

Samsung Takes Smartwatch Fight to Apple

Samsung plans to unveil a new smartwatch, as the company attempts to prove that it can outshine Apple on design in a nascent product category.

Startups Put Data in Farmers’ Hands

Farmers and startups like Farmobile and Granular are starting to compete with agribusiness giants over the newest commodity being harvested on U.S. farms: data.

Google, Sanofi Team Up on Diabetes Research

The Internet company said its health-care research unit plans to work with European pharmaceutical major Sanofi on new ways to monitor and treat the condition.

Apple and Cisco Unveil a Business Partnership

Apple and Cisco Systems are teaming up to help bring more iPhones and iPads to business users.

Former Alabama Governor George Wallace ran as a third-party candidate in the 1968 presidential election and won five states.

Sanders, Trump et al: Partying Like It’s 1968

Strange happenings are afoot in the 2016 presidential cycle, ones that draw parallels with 1968, when a disruptive race so shook up the political system that we’re still feeling its aftershocks today, Gerald F. Seib writes. 324

Ukrainian National Guard Officer Killed, Dozens Injured in Protest Blast

One member of Ukraine’s National Guard was killed and at least 69 others were injured outside the country’s parliament, as fighting broke out between protesters and law-enforcement officers.

White House Readying Sanctions Plan Against Chinese Firms for Cybertheft

The White House is preparing a menu of sanctions against Chinese state-owned enterprises and private companies that officials believe benefited from the cybertheft of U.S. corporate secrets.

Main Suspect in Bangkok Bombing Arrested

Thailand’s prime minister said security forces arrested a man whom they believe to be the primary suspect in the bombing of a shrine in Bangkok last month.

Market

Service Providers See Gold in Shares of Startups

Branding firm Red Antler is among vendors that are looking to profit on the soaring valuations of young startups by taking payment in stock instead of cash.

Sports

Soccer

FIFA May Weaken Its Executive Committee

The executive committee of FIFA, soccer’s world governing body, will be the first target of major reforms when the organization meets in Zurich next month.

Sports

At the U.S. Open, Djokovic Struggles to Close

Novak Djokovic—the best and most consistent tennis player in the world for five years now—has only won U.S. Open one time in his career.

Video

Ukraine Protest Blast Kills Officer, Injures Dozens

0:45

Body Count Rises in Migrant Effort to Reach Europe

1:38

Lebanese ‘Stink’ Protest Turns Toward Politicians

2:11