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Migrant Crisis Divides Europe

Germany and France press the rest of Europe to end squabbling over its exploding numbers of refugees as Hungarian leader says his country doesn’t want ‘a large number of Muslim people.’ 77

Image of Syrian Boy Echoes Around World

The 3-year-old was a Syrian Kurd whose relatives’ efforts to emigrate to Canada had been rebuffed, according to media and Kurdish activists. 611

Inside Israel’s Bid to Derail Iran Pact

Israeli Prime Minister Netanyahu has undertaken a high-stakes campaign to persuade Congress to scuttle the Iran nuclear agreement, leaving the White House infuriated and many Democrats resentful.

ECB Willing to Expand Stimulus Amid Growth Worry

ECB President Mario Draghi indicated that the bank stands ready to expand its stimulus programs and projected slower-than-expected economic growth in the eurozone, as well as lower inflation rates.

Investors Await Jobs Report, Last Before Fed Rate Decision

Friday’s jobs report is likely to be scrutinized more than most, now that the Federal Reserve is poised to raise interest rates, perhaps as early as this month. Economists expect a gain of 220,000 jobs in August.

Brussels Beat

EU Displaces U.S. as Top Antitrust Cop

The European Union’s antitrust activism has put it in prime position to shape the Internet and is encouraging some U.S. technology executives to focus on Brussels.

Kentucky Clerk Jailed Over Gay Marriage Licenses

A federal judge declared a Kentucky county clerk who opposes same-sex marriage on religious grounds in contempt of court for defying his order to issue marriage licenses, and sent the clerk to jail until she complies. 2383

E-Book Sales Weaken Amid Higher Prices

E-book revenue is falling, and some people in the publishing industry say it is partly because of the higher prices that have resulted from new contracts negotiated with Amazon. 57

Andy Murray’s Shoes Take Center Stage

Andy Murray wore Adidas shoes for his first two matches of the U.S. Open this week despite a multimillion-dollar endorsement deal with rival Under Armour.

Jaguar Lowering Prices to Better Compete in U.S. Luxury Market

Jaguar is lowering prices in the U.S. to better play in the cutthroat environment luxury car brands face in appealing to American vehicle buyers.

Former Saab Board Members Hit With Forgery Charges

Former CEO Jan-Ake Jonsson and head lawyer Kristina Geers deny falsifying data to justify huge payments before car maker went bankrupt.

Credit-Card Fraudsters Pump Gas Stations for Profit

As motorists head out on the last big driving weekend of the summer, the credit-card industry and gas-station owners are deploying everything from sophisticated software to heavy-duty padlocks to combat an epidemic of fuel-related theft and fraud. 78

Private-Equity Firms Plunge Back Into the Oil Patch

Private-equity firms are doubling down on energy, despite heavy damage from their last adventure in the sector.

Traders Ride the ETF Roller Coaster

Mom-and-pop investors who trade in exchange-traded funds and notes linked to commodities have experienced some of the roughest volatility over the past several weeks.

All-Night Push After Glitch Hit BNY Mellon

At the height of the Aug. 24 market volatility, executives at Bank of New York Mellon got the news they wanted to hear: A glitch affecting a key system was likely to be fixed soon. But the problem was far from over.

Middle East Crossroads

Yemen’s Unity Frays in Leaderless Aden

The battles of recent months have reopened historic divisions between Yemen’s north and south, writes Yaroslav Trofimov.

Justice Department Changes Policy on Cellphone Surveillance

The Justice Department is changing the way it uses secret technology to find and track cellphones, adding more judicial and internal supervision to a practice that critics say invades privacy and has had too little oversight for years.

NATO Opens Post in Lithuania

The North Atlantic Treaty Organization inaugurated a new command post in Lithuania, one of six across the alliance’s eastern border meant to shore up the region’s defenses against Russia.

Iran Parliament to Decide on Nuclear Deal

Iran’s parliament will have the final say on approving or rejecting the landmark nuclear agreement forged with world powers in July, top Iranian officials said, raising fresh uncertainty about the deal.

Off Duty

Adventure & Travel

Not Far From Prague, a Czech Village Worth Rhapsodizing About

The frozen-in-time town of Český Krumlov has scenery and history—and beer—that keeps travelers coming back.

Arts

Film Review

‘La Jaula de Oro (The Golden Dream)’ Review: Dark Immigrant Odyssey

In Diego Quemada-Diez’s celebrated directorial debut, a trio of teenagers flee from Guatemala and make their way through a treacherous Mexico, where police and gangsters prey on vulnerable travelers.

20 Odd Questions

Manolo Blahnik on Old Films and Kate Moss

The shoe designer on what he’d blow his money on, the drama behind Kate Moss’s wedding shoes and exactly how he feels about fake Manolos.

Video

Father of Drowned Syrian Boy Describes His Sorrow

1:52

Tesla's New Model X SUV Finally Set for Delivery

2:25

Are Baby Monitor Flaws Inviting Hackers Into Homes?

3:45

Books

How ‘A Little Life’ Became a Sleeper Hit

No one expected Hanya Yanagihara’s “A Little Life” to be a best seller. But the 720-page sleeper hit of the summer has fans dissolving in tears-—and declaring it the best book they’ve ever read.

What to Read This Fall

Heavy hitters Elena Ferrante, Isabel Allende and Jonathan Franzen weigh in with new work, while first-time novelists Garth Risk Hallberg and Chinelo Okparanta offer buzzy debuts. Actress Mary-Louise Parker pens an unconventional memoir.

WSJ Blogs

Real-time commentary and analysis from The Wall Street Journal
WSJ Tech
Wie das Netz die Wirtschaft verändert

Warum Twitter Bluefin kauft – und warum sich Bluefin kaufen lässt

Laut einem Bericht des Business Insider will Twitter die Firma Bluefin Labs übernehmen. Bluefin wurde 2008 gegründet und hat sich seither auf die Analyse sozialer Netzwerke und dort im Speziellen auf das soziale Fernsehen spezialisiert.

Soweit ich weiß, ist der Deal noch nicht in trockenen Tüchern. Auch wenn der Business Insider anders berichtet. Allerdings dürfte es nicht mehr lange dauern. Es ist davon auszugehen, dass Twitter mehr als 70 Millionen US-Dollar für die Firma aus Boston auf den Tisch legt. Bluefin hat in seiner vierjährigen Unternehmensgeschichte bisher 20,5 Millionen Dollar über Finanzierungsrunden einnehmen können. Darum dürften zumindest einige der Investoren – zu denen neben Softbank auch Time Warner gehört – eine ordentliche Rendite einstreichen.

Twitter will sich mit der Übernahme sowohl das Personal als auch die Technologie von Bluefin sichern. Die Firmenzentrale von Bluefin in Boston wird in Zukunft vermutlich ein Außenposten des Kurznachrichtendienstes werden.

Es war nicht der Plan des Bluefin-Managements die Firma so früh und zu diesem Preis zu verkaufen. Vielmehr wollte das Unternehmen zu einem ernsthaften Konkurrenten der Marktforscher von Nielsen wachsen. Mit sozialen Analysen wollte es Programmchefs und Marktforschern zeigen, was die Menschen über die zahlreichen Formate sagten, die sie gerade im Fernsehen schauten. Es gab Überlegungen, diese Analysen langfristig noch auszubauen.

Eingeweihte berichten, dass Bluefin Probleme damit hatte, seine Dienste an große Firmen zu verkaufen. Ein Verkauf zum jetzigen Zeitpunkt ergibt darum durchaus Sinn. Und für Twitter lohnt sich die Übernahme so oder so. Mit dem Know-how von Bluefin kann das Unternehmen seine Forschungstätigkeit weiter stärken. Und das ist nötig, wenn der Kurznachrichtendienst die großen Umsatz- und Gewinnerwartungen erfüllen will.

Twitter hatte erklärt, im vergangenen Jahr Erlöse von 350 Millionen erzielen zu wollen. In diesem Jahr soll es bereits eine Milliarde sein. Zwar verkauft das Unternehmen schon jetzt eine Menge Werbung über die Plattform. Doch es befindet sich in einer ähnliche Lage wie Facebook vor ein paar Jahren: Werbekunden sind bereit, für Produktplatzierungen zu zahlen. Schließlich nutzen viele Millionen Menschen den Dienst, also erscheint er interessant. Doch sie wissen noch nicht so recht, was am Ende für sie herausspringt.

Darum wird es zumindest zum Teil Aufgabe von Bluefin sein, nach der Übernahme durch Twitter genau diese Deals mit potenziellen Werbekunden unter Dach und Fach zu bringen.  Bluefin muss dafür sorgen, dass sowohl die Programmanbieter, aber auch die Marketingabteilungen den Wert des sozialen Netzwerkes erkennen und nicht nur einmal, sondern immer wieder investieren.

Man kann sich das ganze wie bei großen Fernsehanstalten vorstellen. Dort gibt es bereits große Marktforschungsteams. Allerdings verfügen diese über langjährige Erfahrungen. Sie werden darum von den Programmchefs im Zweifel noch bevorzugt. Das ist für Twitter ein Problem.

Allerdings ruhen sich die großen Anbieter längst nicht auf ihren Lorbeeren aus. Nielsen hat im vergangenen Jahr SocialGuide übernommen, eine kleine Firma für soziale Analysen. Und im Dezember verkündeten Twitter und Nielsen eine strategische Partnerschaft. Es dürfte also interessant werden, was in Zukunft noch so passiert.

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Über WSJ Tech

  • Apps, Crowdfunding, Cloud Computing – neue Technologien werfen die Regeln der Weltwirtschaft um. WSJ Tech erklärt technologische Trends, stellt interessante Entwicklungen vor und analysiert die wichtigsten Trends der IT-Wirtschaft.

    Die Autoren:

    Stephan DörnerStephan Dörner
    Jörgen CamrathJörgen Camrath
The Wall Street Journal & Breaking News, Business, Financial and Economic News, World News and Video
Search

Migrant Crisis Divides Europe

Germany and France press the rest of Europe to end squabbling over its exploding numbers of refugees as Hungarian leader says his country doesn’t want ‘a large number of Muslim people.’ 90

Image of Syrian Boy Echoes Around World

The 3-year-old was a Syrian Kurd whose relatives’ efforts to emigrate to Canada had been rebuffed, according to media and Kurdish activists. 613

Inside Israel’s Bid to Derail Iran Pact

Israeli Prime Minister Netanyahu has undertaken a high-stakes campaign to persuade Congress to scuttle the Iran nuclear agreement, leaving the White House infuriated and many Democrats resentful. 57

Analysis

Jobs Report Could Seal Deal on Rates

The August employment report could make or break the case for the Federal Reserve raising rates later this month.

ECB Willing to Expand Stimulus Amid Growth Worry

ECB President Mario Draghi indicated that the bank stands ready to expand its stimulus programs and projected slower-than-expected economic growth in the eurozone, as well as lower inflation rates.

Analysis

Daimler, Renault Reboot Tiny Car

Daimler is taking another crack at the U.S. market for ultra-compacts with a retooled version of its ForTwo Smart car built through a collaboration that could become a benchmark for other auto makers.

Kentucky Clerk Jailed Over Gay Marriage Licenses

A federal judge declared a Kentucky county clerk who opposes same-sex marriage on religious grounds in contempt of court for defying his order to issue marriage licenses, and sent the clerk to jail until she complies. 2410

E-Book Sales Weaken Amid Higher Prices

E-book revenue is falling, and some people in the publishing industry say it is partly because of the higher prices that have resulted from new contracts negotiated with Amazon. 58

Jaguar Lowering Prices to Better Compete in U.S. Luxury Market

Jaguar is lowering prices in the U.S. to better play in the cutthroat environment luxury car brands face in appealing to American vehicle buyers.

Volkswagen CFO Nominated as Board Chairman

The largest shareholder of Europe’s biggest auto maker nominated the company’s finance chief to become the next chairman of the VW supervisory board.

Former Saab Board Members Hit With Forgery Charges

Former CEO Jan-Ake Jonsson and head lawyer Kristina Geers deny falsifying data to justify huge payments before car maker went bankrupt.

Facebook Advances Bazaar Ambitions

Facebook, which is trying to become a trading bazaar, is making it easier for its 1.49 billion users to buy, sell and trade used items from cars to waffle irons through Facebook groups.

Heard on the Street

ECB’s Draghi: It Ain’t Easy Ahead of the Fed

Mario Draghi promised that the European Central Bank was ready to boost quantitative easing as soon as necessary to help the eurozone economy.

Private-Equity Firms Plunge Back Into the Oil Patch

Private-equity firms are doubling down on energy, despite heavy damage from their last adventure in the sector.

Traders Ride the ETF Roller Coaster

Mom-and-pop investors who trade in exchange-traded funds and notes linked to commodities have experienced some of the roughest volatility over the past several weeks.

All-Night Push After Glitch Hit BNY Mellon

At the height of the Aug. 24 market volatility, executives at Bank of New York Mellon got the news they wanted to hear: A glitch affecting a key system was likely to be fixed soon. But the problem was far from over.

Middle East Crossroads

Yemen’s Unity Frays in Leaderless Aden

The battles of recent months have reopened historic divisions between Yemen’s north and south, writes Yaroslav Trofimov.

Justice Department Changes Policy on Cellphone Surveillance

The Justice Department is changing the way it uses secret technology to find and track cellphones, adding more judicial and internal supervision to a practice that critics say invades privacy and has had too little oversight for years.

NATO Opens Post in Lithuania

The North Atlantic Treaty Organization inaugurated a new command post in Lithuania, one of six across the alliance’s eastern border meant to shore up the region’s defenses against Russia.

Iran Parliament to Decide on Nuclear Deal

Iran’s parliament will have the final say on approving or rejecting the landmark nuclear agreement forged with world powers in July, top Iranian officials said, raising fresh uncertainty about the deal.

Off Duty

Adventure & Travel

Not Far From Prague, a Czech Village Worth Rhapsodizing About

The frozen-in-time town of Český Krumlov has scenery and history—and beer—that keeps travelers coming back.

Arts

Art

Sotheby’s to Auction $500 Million Taubman Art Collection

A day after Christie’s said it planned to sell a $100 million painting by Modigliani this fall, rival Sotheby’s countered by saying it has won the right to auction off the $500 million art collection of its former chairman and owner.

Film Review

‘La Jaula de Oro (The Golden Dream)’ Review: Dark Immigrant Odyssey

In Diego Quemada-Diez’s celebrated directorial debut, a trio of teenagers flee from Guatemala and make their way through a treacherous Mexico, where police and gangsters prey on vulnerable travelers.

Video

Father of Drowned Syrian Boy Describes His Sorrow

1:52

Tesla's New Model X SUV Finally Set for Delivery

2:25

Are Baby Monitor Flaws Inviting Hackers Into Homes?

3:45